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A story of passion and loyalty
Autodistribution, a key player in automotive distribution and repair, celebrated its 60th anniversary last year. Born from a collective of visionary distributors, the group has become a leading multi-brand network, bringing together AD, Auto Primo, Staff Auto and Oscaro under the PHE holding company.
A long-standing exhibitor at EQUIP’AUTO, Autodistribution once again stood out at the 2025 edition of the show, in close collaboration with its long-time partner, FG Design.
A showcase worthy of a market leader
For this special anniversary edition, the Autodistribution stand took the form of a true brand village, covering 840 m² of floor space and a 160 m² mezzanine.
The layout embodied the group’s dual identity: distributor of parts and equipment on the one hand, and trusted partner for repair professionals on the other.
FG Design created a fluid, structured layout built around two complementary worlds:
- Distribution, with areas dedicated to parts, garage equipment, tyres and the exclusive “Kitchen” workbench;
- Repair, focusing on the support offered to the AD, Auto Primo and Staff Auto networks, around three key pillars: technician, retailer and entrepreneur.
This well-defined structure, punctuated by experiential zones, offered an intuitive reading of the stand while showcasing the diversity of the group’s initiatives.
A responsible and people-centred design
The great innovation of 2025 was the integration of an CSR approach right from the design stage.
Autodistribution placed environmental and social responsibility at the heart of the project, supported by FG Design’s creative and technical teams.
The results speak for themselves:
- 60% of the stand was reused at the Solutrans show a few weeks later (structures, signage, mezzanine, wooden panels, furniture);
- All technical equipment was hired, and lighting was provided entirely by low-consumption LED systems;
- A dedicated “safe place” was created for the teams to take a break or recharge – a first for an event of this kind.
A project conceived as a model of inventive ergonomics, where well-being, sustainability and aesthetics come together seamlessly.
FG Design: a trusted, long-term partner
“Ours is a business built on trust. FG Design means the right contacts, the right expertise, and a team that never lets go,” says Autodistribution’s Head of Communications.
From design through to installation, the relationship between the FG and Autodistribution teams is one of complete cohesion.
That same shared philosophy was also reflected in the creation of a 400 m² hospitality area, designed by FG Design and dedicated to catering. Two projects led simultaneously, two complementary atmospheres, the same level of excellence.
A lasting partnership
Beyond EQUIP’AUTO, the collaboration continues across numerous regional trade fairs, where FG Design supports Autodistribution with modular solutions: pop-up stands, signage, totems and portable equipment.
A flexibility that strengthens proximity and trust between the two teams.
FG Design & Autodistribution: the passion for performance, together
Autodistribution here signs a stand that is both functional, sustainable and unifying — the reflection of a vision shared with FG Design: making event design a lever for performance, connection and meaning.
At FG Design, you find excellent know-how… but above all, an excellent way of being. “
– Aline CROISY, HEad of Communications – Autodistribution Group
